Graphic design has a major role in your digital marketing strategy. As your audience reads the content on your website, they subconsciously take in the graphic design. Everything from color combinations to font type impact whether or not a potential customer reaches...
We all understand the Internet is a veritable fount of information (content), much of it useful and relevant, and a challenge to find and wade through. Some content is not so useful, but seemingly easier to come across. Content is many things; written words (on...
With Social Media, as with any media and any ad campaign, these four basic marketing concepts need to be determined and addressed; 1) Who you want to engage, 2) Why you want to engage them, 3) What action you want them to take, and 4) How you want to engage them...
You’ve been posting to your social media, so what’s next… now you need to market it to drive activity and traffic to your social media efforts… which leads to increased sales. In a series of blogs began in January I’ve addressed four vital components for Social Media...
You’ve been posting to your social media, so what’s next… now you need to market it to drive activity and traffic to your social media efforts… which leads to increased sales. In a series of blogs I began in January I’m addressing four vital...
You’ve been posting to your social media… now what? You have some social media in use (Facebook, Twitter, Blog, Newsletter, etc.) now you need to market it to drive activity and traffic to your social media efforts… which leads to increased sales. In a series of blogs...