You’ve been posting to your social media, so what’s next… now you need to market it to drive activity and traffic to your social media efforts… which leads to increased sales. In a series of blogs I began in January I’m addressing four vital...
The most important aspect of any web site is whether or not it effectively converts visitors from visiting into contacts and/or leads. You can generate significant amounts of site traffic through either SEO or web-based advertising and get no benefit whatsoever – if...
Social marketing (Facebook, Twitter, blog, e-newsletter), the new marketing standard was determined by customers who pay for special, convenient shopping experiences. The switch from traditional marketing and advertising methods to Internet methods was driven in part...
Businesses are relying more heavily on Social Media as an affordable vehicle for Content Marketing and Advertising. The benefits of web marketing go beyond a mere Return On Investment (ROI), as found in a recent study from EyeforTravel. Almost 80 percent of that...
Many of us have Facebook Fan pages. But most of us do not have Facebook Place pages. Facebook has launched a new service that ties your “Place” to your Fan page. This also allows you to give your customers rewards, discounts, or other perks when they check into your...
Recently, when my employer made a change to our mobile phone carrier, I had the opportunity to choose a new Motorola Droid as my phone. Moving from an older Windows Mobile phone to the Droid was a dramatic improvement. After making the move, as I explored all the new...
