by Everbearing Staff | Dec 2, 2011 | Blogs, Everbearing, General, SEO, Services, Social Media, Web Sites
Nothing attracts the scammers like a recently launched new, redesigned, or rebuilt web site. Like mosquitoes, scammers seek a fresh warm meal. The scammers (or rogue optimizer’s) common approach is to claim that they are Google authorized or certified consultants and...
by Everbearing Staff | Nov 2, 2011 | Blogs, Branding, Customers, Everbearing, General, Mobile, SEO, Services, Social Media, Web Sites
The most important aspect of any web site is whether or not it effectively converts visitors from visiting into contacts and/or leads. You can generate significant amounts of site traffic through either SEO or web-based advertising and get no benefit whatsoever – if...
by Everbearing Staff | Oct 4, 2011 | Blogs, Branding, Customers, Everbearing, General, Mobile, SEO, Services, Social Media, Web Sites
Social marketing (Facebook, Twitter, blog, e-newsletter), the new marketing standard was determined by customers who pay for special, convenient shopping experiences. The switch from traditional marketing and advertising methods to Internet methods was driven in part...
by Everbearing Staff | Aug 1, 2011 | Blogs, Branding, Customers, General, SEO, Social Media, Web Sites
So, what is Content Marketing and why should you care? Content Marketing is the term (buzz word) applied to the marketing strategy that involves creating and sharing custom content via the Internet (your web site and social media) to engage current and potential...
by Everbearing Staff | Jul 6, 2011 | Branding, Customers, Everbearing, General, SEO, Services, Social Media, Web Sites
When engaging in any online activity we are accustomed to getting instantaneous results. Online expectations have been set and realized as the Internet offers immediate interactivity – with potential buying customers just a click away. Although Social Media is an...
by Everbearing Staff | May 2, 2011 | General
Although Google has been indexing Tweets for over a year it really wasn’t applicable to most organizations because relatively few Tweets were indexed on a timely basis. Google’s introduction of Caffeine (a new type of search for social media) late last year was a...
